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Share of SMBs using select print media for advertising or promotion in the United States 2016

Which of the following media or platforms do you use to advertise or promote your business?

The data shows the share of small and medium-sized business who used selected print media for advertising and promotion in the third quarter of 2016. The survey shows that 41% of SMBs used direct mail for advertising and promotion in 2016.

Direct mail 41
Print YP 29.4
Newspapers 26.7
Magazines 18.1
Spec print directories 14.9