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Ad spend growth in the United States Q2 2018, by category

Change in advertising spending in selected categories in the United States in 2nd quarter 2018

The data displays data on the change in advertising spending of selected categories in the U.S. in the second quarter of 2018. The telecommunications industry increased its ad spend by 2% as compared to second quarter of 2017.

Telecommunications 2
Automotive 10
Prescription pharmaceuticals 17
Quick serve restaurants (QSR) 23
Specialty retailers 1