The data displays the biggest advertising categories in the U.S. in the third quarter of 2015. According to the source, the U.S. automotive industry spent 3.49 billion USD on advertising in the measured period.
Additional info: Leading advertising categories in the United States
With an expenditure of over 4 billion USD in the third quarter 2015, retail was the highest ranked advertising category in the U.S., yet there were no retailers among leading advertisers in 2015. On the other hand, automobile manufacturers are well represented in the list of highest-spending advertisers.
