Mobile ad spend in the United States in 2015, by industry

Mobile advertising spending in the United States in 2015, by industry (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data describes a projection of mobile advertising spending in the U.S. in 2015, broken down by industry. The source projected that the travel industry would spend 2.38 billion USD on mobile advertising activities.

Retail 6.65
Financial services 3.49
Automotive 3.43
Telecom 3.27
Travel 2.38
CPG & consumer products 2.33
Computing products & consumer electronics 2.09
Media 1.73
Entertainment 1.5
Healthcare & pharma 0.66
Other 1.2