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Share of B2B companies with a in-house marketing teams in the United States in 2018

Share of B2B companies who have dedicated in-house marketing teams in the United States in 2018

The data describes information on the share of B2B companies who have dedicated in-house marketing teams in the U.S. in 2018. It was found that 37% of responding B2B businesses conducted marketing activities in-house.

Outsourced and both 63
In-house 37

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