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Marketing channels driving revenue according to U.S. B2B and B2C marketers 2015

Leading marketing channels influencing revenue growth according to B2B and B2C professionals in the United States in 2015

The data displays leading marketing channels influencing revenue growth according to B2B and B2C marketing professionals in the U.S. in 2015. The source found that email marketing was perceived to influence revenue growth by 31% of B2B respondents and 19% of B2C respondents.

E-mail 31 19
SEO 16 19
Paid search 12 24
Social media 4 6
Display 4 6
Not sure 32 25