Media & Entertainment » Advertising & Marketing » B2B marketing | Effectiveness of B2B content marketing tactics in North America 2015

Effectiveness ratings of B2B content marketing tactics in North America 2015

How effective are the following content marketing tactics for B2B marketing?

This graph presents the assessment of various content marketing tactics among B2B marketers in North America as of August 2015. During the survey, 59% of the respondents stated they believed blogs were an effective B2B marketing tactic.

In-person events 75
Webinars/webcasts 66
Case studies 65
White papers 63
Videos 62
Research reports 61
E-newsletters 60
Blogs 59
Infographics 58
Online presentations 58

StatInvestor

Privacy Policy
Feedback

© 2024 StatInvestor All Rights Reserved.