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Change of B2B content marketing budgets in North America 2017

Is your B2B content marketing spending going to increase or decrease over the next 12 months?

The data displays plans regarding content marketing budgets in North American companies as of September 2017. During the survey, 38% of all respondents stated that they were planning to increase their B2B content marketing spending in the following 12 months.

Increase 38
Remain the same 46
Decrease 3
Unsure 13