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Most valuable nation brands 2017

Most valuable nation brands worldwide in 2017 (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data illustrates the brand value of the most valuable nation brands worldwide in 2017. According to the ranking, Germany had a nation brand value of 4.02 trillion USD in 2017. The U.S. was the most valuable nation brand, with a value of 21.06 trillion USD.

United States 21055
China 10209
Germany 4021
Japan 3439
United Kingdom 3129
France 2969
Canada 2056
India 2046
Italy 2034
South Korea 1845
Australia 1505
Spain 1410
Mexico 1049
Switzerland 1014
Netherlands 1005
Indonesia 845
Russia 832
Brazil 798
Sweden 703
Taiwan 625

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