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10 most valuable North American brands 2018

10 most valuable North American brands in 2018 (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data illustrates the ten most valuable North American brands in 2018. In that year, the most valuable North American brand was Google, with a brand value of about 302.1 billion USD.

Google 302.06
Apple 300.6
Amazon 207.59
Microsoft 200.99
Facebook 162.11
Visa 145.61
McDonald's 126.04
AT&T 106.7
IBM 96.27
Verizon 84.9