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Canadian consumers who were satisfied with loyalty programs 2017, by type

Share of consumers who were very satisfied with selected types of loyalty programs in Canada as of February 2017

The data describes the share of consumers who were very satisfied with selected types of loyalty programs in Canada as of February 2017. According to the findings, 48% of responding Canadians said they were very satisfied with co-branded debit loyalty programs, followed by 43% who said the same about coffee QSRs programs.

Co-branded debit programs 48
Coffee QSRs programs 43
Credit card programs 42
Drugstore/grocery/gas programs 30
Specialty retail programs 29
Department store programs 16
Coalition programs 16