The data describes data on the distribution of digital advertising spending in India by formatfrom 2012 to 2015. In 2012, mobile ad spend accoutned for 7% of the digital ad spending.
2012 | 34 | 10 | 41 | 5 | 7 | 3 |
2013 | 38 | 13 | 29 | 7 | 10 | 3 |
2014 | 30 | 18 | 23 | 12 | 14 | 3 |
2015 | 29 | 18 | 17 | 17 | 16 | 3 |