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Effectiveness of B2B social media content marketing tactics in North America 2015

How do you assess the effectiveness of the following social media platforms for B2B marketing?

This graph presents the assessment of various social media platforms among B2B marketers in North America as of August 2015. During the survey, 66% of the respondents stated they believed LinkedIn was an effective social media platform for B2B marketing.

LinkedIn	66
Twitter	55
YouTube	51
SlideShare	41
Facebook	30
Instagram	22
Pinterest	20
Google+	13

Effectiveness of B2B social media content marketing tactics in North America 2015

StatInvestor