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U.S. agencies and marketers digital advertising budget share 2016 to 2018, by format

Distribution of digital advertising budgets according to agencies and marketers in the United States from 2016 to 2018, by format

The data describes the distribution of digital advertising budgets according to agencies and marketers in the U.S. from 2016 to 2018, by format. According to the study, marketers and agencies in the United States devoted 21% of their digital budgets to mobile video advertising in 2017.

2016	33	20	31	16
2017	34	21	29	16
2018	37	22	27	14

U.S. agencies and marketers digital advertising budget share 2016 to 2018, by format

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