The data displays the projection of the programmatic digital display advertising expenditure in the U.S. in 2015, broken down by industry. According to the source, U.S. retailers will have devoted 3.71 billion USD to programmatic digital display advertising by the end of 2015.
|CPG & consumer products||2.1|
|Computing products & consumer electronics||1.04|
|Healthcare & pharma||0.19|