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Search engine marketing (SEM) adoption among SMEs in the United States 2016

Marketing implementation of search engine advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016

The data displays the level of implementation of search engine advertising for marketing purposes among small to medium sized enterprise (SME) owners in the U.S. as of November 2016. During a survey, 18% of responding SME owners said they had already been using search engine advertising as part of their marketing activities.

Already in use 18
Planned 27
Not planned 49
Don't know 6

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