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Digital video ad satisfaction in the United States 2016, by ad length

Digital video ad enjoyment and quality in the United States as of March 2016, by ad length

The data displays data on Digital video ad enjoyment and quality in the U.S. as of March 2016, by ad length. During the survey, 23% of respondents stated they enjoyed watching an ad which was five seconds long.

Ad enjoyment 23 24 32 37 43
Ad quality 38 43 50 58 61