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Satisfaction with loyalty program offer types in the United States 2016

How satisfied are you with each of these ways that you have used to redeem loyalty points, rewards, and marketing offers with retailers where you may shop?

The data presents the level of satisfaction with loyalty program offer types in the U.S. in September 2016. During the survey, 87% of respondents stated they were very or somewhat satisfied with codes that they received by e-mail and used at checkout on a retailer’s website.

Use a coupon or gift card that you print from your e-mail and use in-store at time of purchase	88
Use a code that you received by e-mail and use at checkout on a retailer’s website	87
Scan a code from your smartphone’s screen while in-store at the checkout register	89
Use coupons or gift cards that you receive in the mail and use in-store at time of purchase	89
Redemption options (such as gift cards, loyalty points or credits) are attached to your account and appear at checkout on a retailer’s website	91
Redemption options (such as gift cards, loyalty points or credits) are available after you provide the cashier with your loyalty account in-store at time of purchase	90
Redemption options appear at time of purchase through your mobile wallet, like ApplePay or Samsung Pay	87

Satisfaction with loyalty program offer types in the United States 2016

StatInvestor