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Number of brand e-mail subscriptions among U.S. consumers 2016

Number of brand e-mail subscriptions among consumers in the United States as of August 2016

The data describes information on the number of brand e-mail subscriptions among U.S. consumers as of August 2016. It was found that 8.7% of responding consumers subscribed to 21 or more brands in order to receive promotional e-mails from them.

1-3 brands	28.3
4-6 brands	28.3
7-10 brands	21.4
11-15 brands	9.2
16-20 brands	4.2
21 + brands	8.7

Number of brand e-mail subscriptions among U.S. consumers 2016

StatInvestor