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U.S. retailers sending triggered e-mail responses to an abandoned cart 2013-2016

Share of retailers sending triggered e-mails in response to an abandoned cart in the United States from 2013 to 2016

The data describes the share of retailers sending triggered e-mails in response to an abandoned cart in the U.S. from 2013 to 2016. In 2016, 29% of retailers said they were sending out e-mails triggered by customers abandoning their online shopping carts.

2013 20
2014 23
2016 29