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Use of Facebook as a marketing channel in the United States 2013-2016

Facebook marketing usage rate in the United States from 2013 to 2017

The timelines show the Facebook marketing usage rate in the U.S. in 2013 and 2014 as well a a forecast for the period 2015 to 2017. The source projected that 85.3% of all companies with more than 100 employees would be using Facebook for marketing purposes in 2016.

2013 81.9
2014 83.7
2015 84.7
2016 85.3
2017 85.8