Global advertising spending 2010-2018

The data describes the global advertising spending from 2010 to 2016 and provides a forecast until 2018. The source projected that global advertising spending would amount to approx. 557.99 billion USD in 2018, up from 534.8 billion a year earlier, which gives an annual growth rate of 4.3%. North America is expected to stay the biggest regional ad market, followed closely by Asia Pacific . Western Europe ranks third, with ad spends amounting to approx. half of these of North America.