Digital advertising spending worldwide 2015-2020

Digital advertising spending worldwide from 2015 to 2020 (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data presents the worldwide digital advertising expenditure in 2015 with a forecast until 2020. The source projected the spend would amount to 229.25 billion USD in 2017 and that it would grow to 335.5 billion by 2020.

Advertising spending - additional informationAdvertising can utilize almost any form of media to meet its needs. Mediums including print, television, radio, cinema, outdoor, mobile and digital have all been targeted by advertisers. Global advertising spending has been constantly increasing since 2010, and is forecast to round up to nearly 548 billion USD in 2017.

2015 161.77
2016 194.6
2017 229.25
2018 269.85
2019 304.34
2020 335.48