Media & Entertainment » Advertising & Marketing » Luxury advertising and marketing | Luxury brand digital ad spend share worldwide 2018

Digital share in total luxury brand ad spend worldwide 2018, by subsector

Share of digital in luxury brands total advertising spending worldwide in 2018, by subsector

The data describes the share of digital in luxury brands total advertising spending worldwide in 2018, by subsector. According to the source, luxury hospitality sector was expected to devote half of their advertising budgets to digital ads in 2018. All in all, luxury brands digital spending was projected to account for 33% of total ad expenditures that year.

All luxury brands 33
Hospitality 50
Automobile 39
Watches and jewelry 28
Frangrances and beauty 27
Fashion and accessories 13

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