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Views on AIs importance in the United States advertising industry future 2018

Share of marketers and agency professionals who agree that artificial intelligence (AI) and machine learning are an important trend in advertising industry in the United States as of April 2018

The data displays the share of marketers and agency professionals who agree that artificial intelligence and machine learning are an important trend in advertising industry in the U.S. as of April 2018. During the survey, 14% of responding agencies completely agreed with this statement, while the same was true for 24% of surveyed marketers.

Completely agree 14 24
Somewhat agree 54 58
Somewhat disagree 25 15
Completely disagree 7 3