Media & Entertainment » Advertising & Marketing » Marketing technology | U.S. marketer opinion of AI-run ad campaigns financial transparency 2018

Marketers view of financial transparency related to AI-run ads in the United States 2018

Share of marketing and agency professionals who believe it is important to know all their costs related to AI-run ad campaigns in the United States as of June 2018

The data describes the share of marketing and agency professionals who believe it is important to know all their costs related to AI-run ad campaigns in the U.S. as of June 2018. During the survey, 78% of responding agencies said it was important to know all parties and fees associated with their media costs, while the same was true for 81% of marketers.

Very/somewhat important 78 81
Neutral 19 18
Not very/not at all important 4 2

StatInvestor

Privacy Policy
Feedback

© 2024 StatInvestor All Rights Reserved.