Media & Entertainment » Advertising & Marketing » Mobile Marketing | Attitudes towards mobile ads in the U.S. 2017

Attitudes towards mobile ads in the United States 2017, by age

Would you say it is okay to be shown adverts as long as content is free?

The data displays data on consumer attitudes towards mobile advertising in the U.S. as of March 2017, by age. During a survey, 51% of responding 18 to 24 year olds stated they strongly/somewhat agreed that they were okay with mobile ads if the content was free.

Strongly/somewhat agree 45 51 46 38 34 33
Strongly/somewhat disagree 24 17 23 24 28 35

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