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Digital share in OOH ad spend in the United States 2014-2019

Share of digital in out-of-home advertising spending in the United States from 2014 to 2019

The data displays the share of digital in out-of-home advertising spending in the U.S. in 2014 as well as a forecast until 2019. The source projected the share would amount to 57.5% in 2019, up from 38.1% in 2014.

2014 38.1
2015 40.8
2016 44.2
2017 48.4
2018 53
2019 57.5