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Local video ad revenue in the United States 2015-2016, by media

Distribution of local video advertising revenue in the United States in 2015 and 2016, by media

The data displays a forecast for the distribution of local video advertising revenue in the U.S. in 2015 and 2016, by media. BIA/Kelsey projected local TV ads would account for 22.3% of local video advertising revenue in the United States in 2016.

Local TV 20.2 22.3
Local cable 6.8 7.5
Online video 0.7 0.9
OOH video 1.4 1.5
Mobile Video 0.4 0.7