U.S. SMBs: direct mail adoption 2016

Share of local businesses using direct mail for advertising or promotion purposes in the United States as of 3rd quarter 2016

The data displays the share of local businesses using direct mail for advertising or promotion purposes in the U.S. as of the third quarter of 2016. During a survey, 41% of responding SMBs stated they used direct mail for such purposes.

Using 41
Not using 59