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Small businesses in the United States - top marketing tools 2016

Use of selected marketing tools among small businesses in the United States as of November 2016

The data displays data on the use of selected marketing tools among small businesses in the U.S. as of November 2016. During a survey, 48% of responding managers stated their companies used social media marketing.

Website 56
E-mail 50
Social media 48
Word of mouth 48
Print collateral 37
Internet advertising 34
Direct mail 33
TV, radio and/or print ads 29
SEO 28
Trade shows and/or conferences 23