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Leading methods of event discovery according to attendees worldwide in 2017

Leading ways event attendees learn about events worldwide as of 2017

The data describes the leading ways event attendees learn about events worldwide in 2017. According to the findings, 59% of trade event attendees said they leant about new events from e-mail newsletters.

I follow recommendations from friends and acquaintances	66
I follow recommendations in emails/event newsletters	59
I target my search towards specific events that I am familiar with	49
I use the XING Event Market to look for events	26
I use certain keywords in search engines to search for suitable events	22
I get inspired by both professional magazines and banners on the internet	20
I use social media to look for events	16
Other	8

Leading methods of event discovery according to attendees worldwide in 2017

StatInvestor