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Effectiveness of retargeting in event attendee acquisition in the United States 2018

Effectiveness of remarketing in attracting event attendees according to marketers in United States as of January 2018

The data displays the effectiveness of remarketing in attracting event attendees according to marketers in United States as of January 2018. During the survey, 30% of responding acquisition/attendee marketers said remarketing was very or even extremely effective in attracting new attendees.

Extrememly/very effective 30
Somewhat effective 64
Not very/not at all effective 6

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