The data displays the share of all trade show visitors in the U.S. from 2001 to 2015 who were first time attendees. In 2010, the share amounted to 32 percent, down from 34% a year earlier.
2001 | 37 |
2002 | 35 |
2003 | 30 |
2004 | 32 |
2005 | 31 |
2006 | 36 |
2007 | 34 |
2008 | 35 |
2009 | 34 |
2010 | 32 |
2011 | 36 |
2012 | 38 |
2013 | 38 |
2014 | 38 |
2015 | 39 |