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U.S. book market - format market shares 2011-2017

Distribution of trade book sales in the United States from 1st half 2011 to 1st half 2017, by format

The data describes the distribution of trade book sales in the U.S. from the first half of 2011 to the first half of 2017, by book format. In the last measured period, audiobooks had a market share of 5.6%.

Hardback 33 33 34.1 36.4 33.5 33.5 35.7
Paperback 35.6 31.4 29.8 26.8 30.3 35.4 34.3
Audio 2.5 2.6 3.1 3.2 4 4.6 5.6
E-book 18 24.5 24.5 26 23.6 18.3 17
Other (incl. mass market) 10.9 8.5 8.6 7.6 8.5 8.3 7.5