Media & Entertainment » Books & Publishing » Book Industry | U.S. direct selling industry sales share by category 2017

Sales share of the U.S. direct selling industry 2017

Product category sales share of the direct selling industry in the United States in 2017

The data illustrates the product category sales share of the direct selling industry in the U.S. in 2017. In that year, the U.S. direct selling industry generated 34% of its retail sales from the wellness product category.

Wellness 34
Cosmetics & personal care 17
Household goods & durables 11
Financial services 11
Clothing & accessories 8
Utilities 6
Books, toys, stationery, etc 3
Other 3
Home care 2
Foodstuff & beverages 1