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E-Publishing revenue structure in China 2016 by category

Digital publishing revenue structure in China in 2016, by category

The data shows the digital publishing revenue structure in China in 2016, by category. In 2016, the revenue generated by online advertising accounted for around 50.73% of the total e-publishing revenue in the country.

Online advertising 50.73
Mobile publishing 24.45
Online gaming 14.46
Digital reading 2.16