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E-reading devices owned by consumers in the United States April 2017

What kind of e-reading device do you own? 

The data displays the brand of e-reading device consumers own in the U.S. in 2017. During the survey, 72% of respondents stated that they owned a Kindle (Amazon).

Kindle (Amazon) 72
Nook (Barnes & Noble) 10
Sony Reader 2
Kobo Reader 1
Pandigital 0
Other 13
Don’t know 2