Media & Entertainment » Music » Digital music industry in China | China: music payment consumer behavior 2016

Music payment consumer behavior in China 2016

Consumer behavior when required to pay for music that they want to listen to in China in 2016

The data displays the consumer behavior when required to pay for music that they want to listen to in China in 2016. During the measured time period, roughly 56% of respondents stated that they would look for a free source to listen to the song.

Look for a free source	55.6
Give up listening	23.9
Probably pay for it	13.4
Definitely pay for it	7.1

Music payment consumer behavior in China 2016

StatInvestor