Media & Entertainment » Music » Music in Canada | Canada independent music companies foreign promo activities 2016

Popular international promotion activities of independent music labels in Canada 2016

Leading music export activities of independent music companies in Canada as of September 2016

The data describes the leading music export activities of independent music companies in Canada as of September 2016. As of the survey period, 57% of responding independent labels in Canada stated they used international performance tours to promote Canadian music.

Streaming (free or paid) 81
Sales and distribution in foreign markets 79
General business trips 78
International showcases and festivals 63
Licensing of masters/publishing 62
International performance tours 57
Radio and/or press promotion tours 53

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