The data displays the share of consumers with active Premium TV channel subscriptions in the U.S. as of January 2017, sorted by age. According to the source, 30% of Millennials who subscribe to online video or music subscriptions had Premium TV channel subscription as of January 2017.
Total | 23 |
Millennials | 30 |
Gen X | 18 |
Boomers | 19 |
Retirees | 28 |