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Video streaming service penetration rate in the United States 2017

Share of consumers who subscribe to selected video streaming services in the United States as of September 2017

The data displays the share of consumers who subscribe to selected video streaming services in the U.S. as of September 2017. According to the source, 25.33% of consumers in the U.S. were subscribed to Netflix as of September 2017.

Netflix 25.33
Hulu 7.12
Sling 1.21
CBS All Access 0.46
HBO Now 0.24
DirecTV Now 0.03

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