The data describes data on the growth of the Chinese media and entertainment spending between 2014 and 2019, broken down by sector. PwC projected that outdoor advertising would grow by 9.81% annually in the presented period.
Internet advertising | 15.09 |
Internet access | 13.62 |
Filmed entertainment | 14.49 |
Outdoor advertising | 9.81 |
Radio | 8.69 |
Music | 5.85 |
Newspaper publishing | 6.75 |
TV advertising | 6.64 |
Video games | 7.59 |
Magazine publishing | 3.12 |
Book publishing | 1.29 |