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Consumer reaction to advertisements in China in 2012, by type of advertising

Consumer reaction to advertisements in China as of February 2012, by form of advertising

The data displays the reaction of consumers to advertisements in China in 2012, by form of advertising. In 2012, 16.9% of those surveyed in China found outdoor advertising annoying.

Internet advertising	47.2	30.1	22.7
Newspaper advertising	45.4	35.1	19.5
Direct mailing	45.3	27.4	27.3
Outdoor advertising	42.6	40.5	16.9
Magazine advertising	39.1	45	15.9
Radio advertising	36	34	30
TV advertising	33.6	39.2	27.2
Mobile advertising	29.6	28.7	41.7

Consumer reaction to advertisements in China in 2012, by type of advertising

StatInvestor