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Profile of original digital video viewers in the United States 2016

Demographic / device profile of original digital video viewers in the United States as of May 2016

The data shows the demographic/device profile of the original digital video viewers in the U.S. as of May 2016. During the survey, it was found that 57% of original digital video viewers were male.

Male (in percent) 57
Female (in percent) 43
Mean age (in years) 37.4
Median HH income (in thousands) 76.3
Non-ethnic (in percent) 61
College graduate+ (in percent) 39
Married (in percent) 50
Any kids in the household (in percent) 36
Median number of people in household 3

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