The data displays the leading sources of discovering new TV shows among Millennials in the United States 2017. During the survey, 37% of respondents stated that their friends or family tell them to watch a show.
My friends or family tell me to watch a show | 37 |
I hear about shows through my newsfeeds on social media | 21 |
I watch a show after I see advertising for it | 18 |
I search for content online | 13 |
I watch after I get personalized recommendations on my streaming accounts | 12 |