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U.S. consumer awareness of selected current generation console brands as of 2017

Share of consumers aware of selected current generation console brands in the United States as of 2017

The data describes the share of consumers aware of selected current generation console brands in the U.S. as of 2017. According to the findings, 22% of general population respondents in the United States said they had heard of Nintendo Switch, while the same was true for 29% of responding U.S. gamers.

Sony Playstation 4	69	77
Microsoft Xbox One/Xbox One S	61	72
Nintendo Switch	22	29
Sony Playstation 4 Pro	21	27
Microsoft Xbox "Scorpio"	11	14
None of the above	18	9

U.S. consumer awareness of selected current generation console brands as of 2017

StatInvestor