The data displays penetration of select electronics in Great Britain from the second quarter of 2013 to the first quarter of 2018. Ownership of tablet computers stood at 54% in the first quarter of 2018. Whereas ebook reader penetration remained at 24% in the first quarter of 2018.
With respect to game consoles, PlayStation 4 and XOne held the highest rankings when it comes to unit sales in the UK. On the other hand, laptop penetration in the United Kingdom was steadily increasing throughout the years.
Q2 2013 | 80 | 64 | 63 | 23 | 34 | 9 | 47 | 39 | 17 | 12 | 5 | 4 | 33 | 19 | 12 | 15 | 24 | 15 | |
Q2 2014 | 81 | 66 | 59 | 22 | 35 | 13 | 50 | 40 | 18 | 18 | 5 | 6 | 40 | 21 | 14 | 21 | 41 | 21 | 24 |
Q3 2014 | 74 | 63 | 55 | 19 | 29 | 11 | 46 | 43 | 14 | 13 | 5 | 6 | 38 | 17 | 18 | 18 | 35 | 16 | 21 |
Q4 2014 | 77 | 65 | 56 | 22 | 32 | 9 | 46 | 40 | 19 | 15 | 5 | 4 | 31 | 14 | 13 | 17 | 35 | 17 | 22 |
Q1 2015 | 83 | 72 | 63 | 34 | 14 | 54 | 53 | 25 | 8 | 38 | 18 | 14 | 19 | 53 | 24 | 30 | |||
Q2 2015 | 83 | 72 | 61 | 36 | 13 | 49 | 55 | 25 | 8 | 33 | 16 | 14 | 18 | 47 | 18 | 27 | |||
Q3 2015 | 82 | 71 | 58 | 34 | 11 | 54 | 51 | 24 | 6 | 37 | 18 | 17 | 19 | 43 | 19 | 24 | |||
Q4 2015 | 82 | 70 | 58 | 32 | 12 | 54 | 52 | 26 | 7 | 34 | 16 | 15 | 17 | 49 | 21 | 28 | |||
Q1 2016 | 82 | 72 | 59 | 35 | 12 | 52 | 48 | 25 | 6 | 36 | 16 | 16 | 17 | 47 | 21 | 26 | |||
Q2 2016 | 82 | 70 | 59 | 33 | 14 | 53 | 51 | 31 | 10 | 38 | 18 | 18 | 18 | 49 | 24 | 29 | |||
Q3 2016 | 82 | 71 | 59 | 35 | 14 | 49 | 51 | 30 | 9 | 39 | 16 | 18 | 21 | 52 | 25 | 30 | |||
Q4 2016 | 80 | 72 | 58 | 34 | 14 | 56 | 50 | 28 | 6 | 38 | 17 | 18 | 21 | 49 | 22 | 28 | |||
Q1 2017 | 83 | 72 | 58 | 35 | 15 | 56 | 49 | 33 | 7 | 41 | 17 | 19 | 23 | 50 | 19 | 28 | |||
Q2 2017 | 81 | 69 | 57 | 33 | 15 | 55 | 51 | 29 | 7 | 39 | 14 | 19 | 21 | 52 | 21 | 32 | |||
Q3 2017 | 80 | 70 | 54 | 31 | 13 | 51 | 49 | 32 | 8 | 37 | 15 | 21 | 17 | 48 | 21 | 30 | |||
Q4 2017 | 83 | 72 | 54 | 35 | 15 | 56 | 49 | 33 | 7 | 41 | 17 | 19 | 23 | 50 | 19 | 28 | |||
Q1 2018 | 80 | 70 | 52 | 28 | 16 | 54 | 50 | 34 | 7 | 38 | 15 | 19 | 20 | 54 | 24 | 33 |