Digital ad spend of the U.S. automotive industry from 2011 to 2019

Automotive industry digital advertising spending in the United States from 2011 to 2019 (Figures expressed in billions of U.S. dollars, unless otherwise specified)

The data describes data on digital advertising spending of the United States automotive industry from 2011 to 2019. The source projected that the automotive industry would spend 13.57 billion USD on digital advertising in 2018.↵↵

Automotive industry advertising in the United States – additional information↵↵Thanks to traditional mediums such as TV, print and billboard advertising, car dealers in the United States were once small town celebrities. However the digital age has changed the face of automotive advertising in the recent past.

2011 3.61
2012 4.27
2013 5.2
2014 6.1
2015 7.43
2016 9.14
2017 11.61
2018 13.57
2019 15.65