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Main reason for choosing a lens brand in the United States 2016

Most important reasons for choosing a particular brand of lenses in the United States in 2016

The data displays the most important reasons for choosing a particular brand of lenses in the U.S. in 2016. That year, 23% of U.S. respondents reported purchasing lenses from a brand recommended to them by their doctor or optician.

Recommended by my doctor, dispenser or optician	23
It looked best	13.6
Good price	12.3
It was the lens make I previously wore	10.2
The doctor/dispenser/optician/retailer said it was the best quality available regardless of price	8
Photochromatic	6.5
Benefits of the material	6.2
Came with the frame	5.5
Heard it was a good choice	2.9
Only one available in the type I wanted	2.7
Recommended by friends or family	2.7
Advertising	1.2
Don't know	2.9
Other	2.4

Main reason for choosing a lens brand in the United States 2016

StatInvestor